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Google Play Store Listing Graphics: Sizes and Rules

Exact Google Play requirements for the 512×512 app icon, 1024×500 feature graphic, screenshots and preview video, plus what makes testers and users tap Install.

Updated 3 min readBy the TestersZone team

Short answer

App icon: 512×512 px, 32-bit PNG with alpha, max 1024 KB. Feature graphic: 1024×500 px, JPEG or 24-bit PNG without alpha. Screenshots: at least 2 to publish, up to 8 per device type, JPEG or 24-bit PNG, each side 320-3840 px, with the long side no more than twice the short side.

The requirements (from Google)

AssetRequirement
App icon512 × 512 px, 32-bit PNG (with alpha), max 1024 KB
Feature graphic1024 × 500 px, JPEG or 24-bit PNG (no alpha)
ScreenshotsAt least 2 across device types, up to 8 per device type
Screenshot formatJPEG or 24-bit PNG (no alpha)
Screenshot sizeMin side 320 px, max side 3840 px, max side ≤ 2× min side
Large-screen screenshots16:9 landscape or 9:16 portrait
Preview videoYouTube URL, public or unlisted, ads off, embeddable, not age-restricted

Google notes only the first 30 seconds of a preview video autoplay.

What works for screenshots

  • Lead with the outcome, not the login screen. Screenshot 1 should show the app doing its main job.
  • One message per screenshot, with a short caption: “Check off habits from your home screen.”
  • Real UI, not mock-ups of features that don’t exist. Misleading screenshots break metadata policy.
  • Portrait phone screenshots at 1080 × 1920 (9:16) are a safe default.

The icon

  • Simple shape, readable at small sizes, no text where possible.
  • Don’t copy another brand’s style or logo.
  • Google Play applies its own shape mask, so keep important detail inside the centre.

Use your closed test to improve them

Ask testers which screenshot made them understand the app and which confused them. Swap before production. It’s cheap and you have a captive audience.

Related: write a Play Store description and does a closed test need a store listing.

Frequently asked questions

Can screenshots include device frames?

Yes, as long as they show your real app clearly and follow the size rules.

Do I need tablet screenshots?

You need at least two screenshots to publish. Adding tablet and large-screen screenshots helps your app appear well on those devices.

Is a preview video worth it?

Google calls it highly recommended for games. For apps, a short clear video can help, but strong screenshots matter more.

Sources and how we keep this accurate

Policy facts are checked against Google's own documentation on the date shown above. Google can change requirements at any time, so confirm in your Play Console. Where we give advice or estimates rather than Google's rules, we say so. TestersZone is independent and not affiliated with Google. Drafts are AI-assisted and reviewed by our team.

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